Plumbers must have amazing websites if they want to stand out among the competition and provide customers with a reason to contact them. Today, it’s relatively easy to create a functional website with a decent design, which means that plumbers need to provide customers with a well-designed and content-rich website if they want to bring traffic to their site.
Even though all plumbing websites have similar goals, the approach that you take to designing them should be based on the goals of the company. The best plumbing websites of 2022 are highly varied, which gives you the opportunity to find inspiration from several different types of plumbing websites. While some sites in this guide focus on highlighting contact information and customer reviews, other websites place a clear focus on the services.
Factors that will make a plumbing website shine in 2022.
From the moment a visitor lands on your website, you need to make sure that they feel welcome and are able to find what they are looking for quickly and easily. The design of your website should be clean and easy to navigate, and all of your contact information should be easy to find.
Your website should be designed with your target audience in mind. If you are targeting homeowners, your design should be different than if you were targeting businesses. Your website design should be visually appealing and should reflect the overall style of your business. If you are a modern company, your website should have a modern design. If you are a more traditional company, your website can be more classic in nature.
Interactive features have proven to be engaging for the majority of website users. These features can include a live chat option, interactive images and videos, surveys, and forms. Many plumbing websites in this guide include a contact form on their homepage that allows visitors to input such information as their name, phone number, email, location, and reason for contact.
Social Media Integration
In today’s world, social media is a powerful tool that can help you reach a wider audience. Make sure your website is integrated with your social media accounts so that visitors can easily connect with you online.
Content Management Systems (CMS)
A CMS allows you to easily update the content on your website. This is important, as you will want to keep your website updated with fresh content on a regular basis.
SEO Optimization and Marketing Strategy
You can’t have a successful website without a solid SEO foundation and marketing strategy. Make sure your website is optimized for the search engines and that you have a plan in place to market your site effectively.
Some of the basic SEO steps you can do to your website are:
1. Research the keywords that your target audience is searching for and use them throughout your website content.
2. Optimize your website title and meta descriptions for these keywords.
3. Add internal links to other pages on your site to help improve your site’s SEO ranking.
4. Use high-quality images and videos on your website, as these can also help with SEO.
5. Make sure your website is mobile-friendly and optimized correctly for different devices.
6. Install a caching plugin to improve your website’s loading speed.
7. Create compelling, keyword-rich blog content on a regular basis.
Mobile Responsiveness and Performance Testing
With more and more people using their mobile devices to access the internet, it’s essential that your website looks good on all devices and loads fast. Make sure you test your website’s performance on different devices to ensure a great user experience.
Security, Privacy, and Encryption Standards
It’s more important than ever to make sure your website is secure and that your customers’ privacy is protected. Make sure you have the latest security and encryption standards in place to keep your site safe.
Let’s take a look at 2022’s top plumbing websites
Mr. Rooter Plumbing
Mr. Rooter Plumbing is a reputable plumbing company with hundreds of locations in the U.S. While their website mainly uses red, white, and blue colors to represent the brand, a small green banner is positioned at the top of every page to detail the COVID-19 precautionary measures that the company has taken.
Because they are a full-service company, they separate their offerings into residential, commercial, and emergency services, the latter of which gives users the opportunity to request immediate service. Most of the site pages use short and succinct bullet points to draw the content together and provide users with valuable information. Visiting the Mr. Rooter Plumbing website should help you understand how to effectively design a website that appeals to customers and keeps them engaged.
Aqua Plus Plumbing
Aqua Plus Plumbing is among the most stylish plumbing websites you can find. The information throughout the website is kept to a minimum to make sure that visitors are only given the information they need to request a service. In fact, the commercial and residential services provided by Aqua Plus Plumbing are simply listed alongside a small illustration without any additional details. Users are prompted to “Request More Information” just below the list of services, which takes them to the contact page.
The design of this website is simple yet effective. While many plumbers provide readers with information overload, Aqua Plus Plumbing understands that potential customers are usually going to want to ask questions before booking a service, which is why they focus mainly on getting users to call and seek more info. To gain inspiration on how to design a stylish website with minimal yet relevant information, take a look at the Aqua Plus Plumbing website.
Rooter Man is a fully licensed and insured plumber that provides service to all of Los Angeles County. While the design of this website isn’t completely different from other plumbing sites that you’ll visit, it’s more engaging than most with inclusion of a few key components. For one, the website is essentially just one page. However, this page is exceedingly varied while providing visitors with all of the information they need before scheduling service.
Each service on the homepage is paired with a short yet informative description as well as a nice illustration of the service in question. Below each service description is a “Book Online” call-to-action that’s constantly reminding the user to call Rooter Man if they require plumbing services of any kind. If you want your company website to be simple yet intuitive, look through the Rooter Man website.
Advanced Plumbing and Rooter Service
Advanced Plumbing and Rooter Service is a plumbing company based out of Liberty Hill, TX that guarantees excellence with all of the services they provide. While every page on the website includes images centering around the services that the company offers, the homepage goes a step further by including a short background video at the top of the page that automatically plays when a user enters the website.
Just below the background video is a customer testimonial as well as short descriptions of every service that can be requested. Many of the photos that are situated throughout the site use popular Texas icons and imagery to really emphasize that this is a local company. To understand how to design a premium plumbing website, the Advanced Plumbing and Rooter Service website should give you some useful insight.
Rooter Hero is 24-hour plumbing and air company that offers a wide range of commercial and residential services. Their website was built with interactivity in mind, which is evident by the inclusion of printable coupons and numerous online forms. These forms have some of the best designs in the industry and allow users to input their information across four steps to schedule a service online.
Coupons and customer reviews are prominently displayed throughout most of the site pages. They go above and beyond with their customer reviews by posting video testimonials, which provide a certain level of authenticity that’s difficult to gain on a website. To obtain inspiration from a website that puts interactive features at the forefront of their design, stop by the Rooter Hero website.
A-1 Total Service Plumbing
A-1 Total Service Plumbing is a Los Angeles plumber that offers 24-hour plumbing service to account for all of the needs a customer might have. Their website combines detailed service descriptions with pristine images that instantly provide the customer with a better understanding of what the service involves.
While the company provides more than a dozen plumbing services to select from, they’ve streamlined the homepage of their website by separating these services into three categories of toilet, drain, and water heater. By taking this approach, they have been able to add small images of these devices alongside call-to-action buttons of “Fix My Toilet” or “Fix My Water Heater”, which can be clicked on to be taken to the service page. If your company offers an extensive range of services alongside plumbing, the A-1 website should give you a good idea of how to design a structured website that keeps users engaged.
Ritz Plumbing is a plumber in Los Angeles that has built a reputation for fast and reliable service. The approach that Ritz Plumbing has taken with their website design is to provide users with a minimalist homepage that includes all of the relevant information about the company’s services and why they should be hired. However, no excess information is available on the page.
It’s only when the user clicks on a service page that they are provided with a comprehensive overview of what the service entails. Unlike many plumbing websites, the calls-to-action on each page are kept consistent. For instance, the homepage is focused on a single “Book a Ritz Plumber” call-to-action button that’s displayed five times. The straightforward nature of this website likely appeals to Los Angeles residents who need to quickly book emergency service. If you want your website to have a stylish and visually appealing design, check out the Ritz Plumbing website.
Ninja Plumber is a top-rated plumber in Chatsworth, CA that provides site visitors with a modern yet unique website that’s fun and visually appealing. The purple and black color scheme that the website uses is completely different when compared to most other plumbing websites, which allows the content on each page to stand out.
One aspect of the website design that is likely very effective at obtaining leads is the inclusion of the company’s COVID-19 policies, which is displayed just below the company name yet above every other piece of information on the homepage. When you scroll down, thin lines will be displayed around the most important boxes of information, which effortlessly draws the user’s attention to what the plumber wants them to see. If you want to design a fun and inventive website for your plumbing company, you should definitely take a look at the Ninja Plumber website.
Nautilus Plumbing is a plumbing company that serves all of Los Angeles and the surrounding areas. When browsing the website, you’ll find many calls-to-action that allow visitors to contact the team or request an appointment online. However, the two elements that Nautilus Plumbing centers their entire website around include customer reviews and images.
Each review snippet includes a quote and a name, which automatically provides site visitors with tangible customer opinions on the company in question. Images are prevalent on every page throughout the website, most of which show employees at Nautilus Plumbing in the middle of their work. Along with making the website more engaging, these images show users what they can expect when they hire the team. If you want your website to be modern with a heavy focus on imagery, check out the Nautilus Plumbing website for inspiration.
Roto-Rooter is a popular plumber with dozens of locations across the U.S. and Canada. Because they provide service to many different areas, one of the first things that users see when they enter the website is a box where they can enter the zip code, city, or postal code where they live, which makes it easy to find a nearby location. While most of the page elements are displayed in white, blue, and yellow colors, “Call Us Now!” is written in red letters near the top of the page, which immediately draws the user’s attention to the company’s phone number.
Each service is paired with interactive buttons that take the user to the respective page. Nearly every page on the website is also outfitted with images of the people who work at Roto-Rooter, which has the effect of making the company seem more personable and down-to-earth. The Roto-Rooter website can give you some insight on how to develop a website that’s simple and straightforward while also being highly interactive.
MVP Plumber is a Los Angeles plumber that offers a suite of services to account for all of the plumbing needs that a customer may have. Their website focuses on providing site visitors with rich information and extensive details about the company’s services and the benefits of hiring them. However, this information is always readable without being too messy or unfocused. While the top navigation bar provides users with everything they would need to reach other site pages, there are also more than a dozen buttons on the homepage that users can click to take different actions.
At the very top of the page are two buttons that ask if the user is looking for coupons. When you click on the button, it takes you further down the page to a section where you can view and download a selection of coupons for different services available at MVP Plumber. The entire design is intuitive and engaging to make sure that even uninterested users can get where they want to go without issue. If you want to create a streamlined website that draws the customer in without being too intrusive, the MVP Plumber site should give you some much-needed inspiration.
GM Plumbing Corporation
GM Plumbing Corporation has provided customers in Long Beach, CA with high-end plumbing solutions for more than 10 years. The website that they’ve created uses the same red and blue color scheme that’s used in the company branding, which allows for consistent branding across the entire website. They provide only the most important information that their customers would find useful, which includes service details, benefits for requesting service, a contact form, and customer reviews.
The website isn’t cluttered but also aims to avoid large amounts of unused space. Images of their plumbing team as well as the work that they’ve done can be found throughout most of the site pages. Because they provide plumbing services to residential and commercial customers, they have separated information on these services into two separate categories, which allows users to immediately navigate to the pages that would be most useful to them. If your company offers commercial and residential plumbing services, this website offers some great ideas on how to design a site that appeals to all types of customers.
The Pink Plumber
The Pink Plumber is a premium plumber with several locations across the U.S. They provide users with a distinct and stylish website that marries a unique color scheme with many interactive elements. The homepage contains an image of a water heater that can be turned and rotated with the input of the user’s mouse. At different areas on the image are three separate icons that users can click on for maintenance tips, water heater information, and warning signs.
An expandable contact form is one of the first things that users see upon entering the website. If the user chooses to expand this form, they can enter some basic information that can be submitted for a quick response. Many pieces of information on the website have been placed in small bubbles and boxes that make them far easier to read. The website itself has clearly been designed with a goal of keeping users engaged throughout the duration of their visit. The Pink Plumber is the perfect website to visit for inspiration when you want to design a more unique website that stands out among the competition.
Rise Up Plumbing Dubai
Rise Up Plumbing Dubai is a highly rated plumbing company based out of Dubai that focuses on lead generation. No matter where the user navigates to, they are greeted by a phone number or contact button that allows them to easily call and request services or information. Images and illustrations are plentiful, which provides the site with a more fun and energetic feeling. While the content placed on site pages is rich and detailed, it’s very straightforward without any unnecessary fluff.
Aside from the homepage, none of the pages on the website are lengthy, which ensures that scrolling is kept to a minimum. Drop-down boxes commonly greet users, most of which tell of the benefits that the user can obtain from hiring this plumbing company. Regardless of where the user is on the page, an interactive “Contact” button is always in reach. If your company offers numerous services alongside your plumbing services, check out this website to learn how to include ample amounts of information without creating a cluttered design.
Benjamin Franklin Plumbing
Benjamin Franklin Plumbing is a plumber with dozens of locations across the U.S. Because Benjamin Franklin Plumbing provides service across many different cities, their website clearly aims to be an all-in-one website that provides something for everyone. The site has been designed with a focus on speed and intuitive navigation. The first thing that visitors see when they enter the website is the company slogan that reads “You can count on the punctual plumbers!”.
Just below the company slogan is their phone number as well as an interactive call-to-action button that allows customers to request a service online. The remainder of the website is just as intuitive and engaging. Numerous calls-to-action can be found on every page with different phrases for each. While many plumbing websites are outfitted with a top navigation bar that remains affixed to the page regardless of how far the user scrolls down, this website incorporates a small yet effective side bar that customers can click to request a service. Look to this website for inspiration on how to design a website that only includes relevant information.
Roscoe Brown is a reputable plumber in the Middle Tennessee area that has placed a clear focus on displaying the company’s lengthy history through pictures while also including modern design features like contact forms and sleek illustrations to highlight different services. Along with the company’s phone number and “Contact Us” call-to-action, the top navigation bar includes a “Pay Online” button, which provides customers with a convenient and easy way to pay.
The rest of the website has a warm and inviting green/blue motif that’s interspersed throughout the design. Instead of providing copious amounts of information in lengthy blocks, this site takes a “less-is-more” approach by clearly labeling each area on the homepage. A highlight of the design is a “Today’s Offer” section that highlights a service and discount price before listing short details on what the service entails. The Roscoe Brown website should help you understand what customers want when they visit a plumbing website.
Plumb London is a plumbing and heating business that offers repair, maintenance, and installation services to the entirety of London. Their website is quick and responsive while also providing users with beautiful imagery and a modern design. Regardless of which page the user navigates to, a top bar is always present, which contains the company’s name, phone number, hours of business, area of coverage, and a “Get Quote” call-to-action. Even if the potential customer doesn’t leave the homepage, they will have all of the information they need to get in touch with Plumb London.
The entire website takes a minimalist approach to its design to make sure that customers are only provided with the information they need. A lack of bloat in the design should keep site visitors engaged long enough to submit a quote request or dial the company’s number. If you’re looking to be inspired by a website that contains a focused and visually appealing design, this is a great option for you to look through.
Parthenon Plumbing is a well-respected plumbing company that does business in Nashville, TN and the surrounding areas. As the most populated city in Tennessee, Parthenon Plumbing serves a market that requires near-constant plumbing services. While the Parthenon Plumbing website contains different pages for the heating, cooling, and plumbing services they offer to Nashville residents and businesses, the most pertinent information is displayed succinctly on the homepage.
The many interactive features and beautiful images make for a sleek and stylish design that provides customers with a modern website. By outfitting the homepage with several calls-to-action, visitors are given an opportunity to schedule an appointment at every turn. The red and blue branding colors remain consistent across every page on the website. This website should give you some great ideas on how to build a customer-focused website.
We hope you enjoyed our list of the best plumbing websites in 2022.
From this guide, you can see that not all plumbing websites are created equal. The type of website you design largely depends on the type of company you run as well as the clients that you serve. Now that you have a comprehensive list of the best plumbing websites in 2022, you should have the tools you need to make a design that appeals to your customers while representing your brand and services.
If you own a plumbing business or manage the website feel free to contact us to see how we can help you improve your website and marketing.