All County Exteriors Case Study

How we helped this roofer go from 167 leads to over 653 qualified leads a month.


The Problem

There are some services that will always be in demand and roofing is one of the most competitive trades. This 20+ year old roofing website was lagging behind many of the top competitors on Google and wanted a complete SEO strategy to reinvigorate their online presence. With thousands of roofers vying for the top spot, they needed an expert to get their website on top of Google.

What We Did

  • First, we completed an SEO audit of the existing website.
  • The audit revealed that the site required a complete rebuild with a new platform and structure.
  • We conducted keyword research and implemented a new website plan based on our findings and the client objectives.
  • We built them a custom, premium website with a local directory for city keywords.
  • Before we started link building, we focused on content creation and social media.
  • We published 2 blog posts and 2 custom infographics a month.
  • We launched over 100 city pages to target their local customers.
  • We built out their advertising campaigns on Google Ads.
  • We acquired 5-10 quality backlinks a month from websites with a DA of 40+.
What We Did

The Results

  • They rank #1 on Google for over 150 keywords.
  • If you’re in New Jersey and search ‘roofer near me’ they will be in the top position.
  • We grew their lead flow to record breaking numbers which resulted in the highest revenue ever in 2021.
I have worked with Aaron and the Contractor Gorilla team for four years with great success. They built our website and delivered a site beyond our expectations. It is beautiful and more importantly, we receive many leads from the site. Also, we have used Contractor Gorilla’s team to run our Google Pay Per Click program and SEO for our site. Contractor Gorilla provides creative ideas, cutting edge web design, high-level customer communications, and analytics. I highly recommend Contractor Gorilla for your home improvement business.

Russ D.

Lakewood, NJ


How can we help?

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